Page
titles play a very important part in the achievement
of top positions on search engines. A page title is
a summary of a web page. Again this section is often
abused. Only one of each keyword should appear in the
title.
The
page title will be displayed as your link text on most
search engines. Therefore care must be taken to ensure
that this title will catch the eye of search engine
users whilst still adding value to the SEO of the page.
Page
titles are placed just under the head tag:
<html>
<head>
<title>Optimising title tags....</title>