tags are used by search engines to quickly determine
the content of a web page and to grab a description
to display with search results.
by Yahoo Site Match and Teoma, META keywords are worthwhile
using. As many aspects of SEO, keywords in this area
of the page are usually overdone. Only one occurrence
of each keyword is neccessary.
of the major search engines use the META description
for their search results, although AltaVista, AlltheWeb
and Teoma are the main engines that make full use of
this tag. Google and Inktomi use the description tag
on their search engine result pages.
keywords and META description tags are placed just under
the Title tag:
<title>Optimising META tags....</title>
<meta name="description" content="Use
<meta name="keywords" content="META
keywords, META description......">
the META description tag usually includes the keyword
phrase being searched, it will appear in the search
results. Hence it is important to make sure the META
description tag sells your webpage.